about

Studio Nijman is a creative studio based in Amsterdam, specialising in brand design and art direction for brands in art, design, fashion & editorial culture. From complete visual identities spanning across brand systems, packaging and digital presence to supporting existing creative teams, the Studio delivers refined, intelligent design that gives brands an aesthetically coherent, authentic and lasting visual identity.

Founded by Sayèn Nijman: art historian turned graphic designer, with 10+ years of experience as a designer and art director. The combination of academic depth, intelligent grids & systems and hands-on industry experience shapes everything the Studio makes.

The Studio's work moves between bold and expressive to minimal and calm, always rooted in simplicity, cohesion and cultural context, striving for a certain timelessness. Influenced by contemporary visual culture, modernism, the avant-garde, fashion, and design icons like Kenya Hara and Dieter Rams.

Studio Nijman works with conscious, forward-thinking brands looking for design systems built with intent, where every visual decision is considered with purpose, built to last.